Keyspeakers

Mag. Philipp Bodzenta, Director Global Marketing Communications Coca-Cola. Born in 1967. After earning a degree in Business Administration at the Vienna University of Economics and Business Administration and several national and international internships Mr. Bodzenta started his career in 1997 in the Austrian branch of The Coca Cola Company. He served as Marketing Operations Manager and International Key Account Manager for various brands. In 2000 he was appointed Head of Corporate Communications & Public Affairs of Austria, Slovenia and Switzerland. In 2004 he was responsible for europeanwide PR projects during the EURO 04, the enlargement of the European Union and the Olympic Games in Athens. Since 2005 Mr. Bodzenta is Director Global Marketing Communications of The Coca Cola Company in Atlanta, Georgia.
Mag. Harald Sükar,Managing Director McDonald's Austria. Born in 1963. 1982–1987 legal studies at the university of Graz; 1985–1988 assistant professor at the Institute for Austrian law history at the university of Graz. 1988–1991 district director HOFER KG; 1991–1993 Sales Manager ARAL Austria. Since 1993 positions at McDonald's Development Companny CE: 1993 Human Resources Manager Austria, Slovenia, CE; 1994-1995 HR & Training Manager; 1996-1998 Director Operations; 1999-2000 Director Expansion, HR, Operations, Technology and Office Management; 2001 Assistant Vice President HR&Development, Chairman of the European HR Board, Member of the Global HR Council. 2003-2004 Managing Director "Der Mann". Since 07/2004 VP Human Resources McDonald´s CE und CA; since 11/2004 Managing Director McDonald's Austria
Dr. Thomas F. Huber, Senior Vice President Techdata. Born in 1965. 1985-1988 University of Vienna and Technical University of Vienna, Master of Business Administration and Computer Science (Mag. rer. soc. oec.); 1988-1991 University of Vienna, PhD. in Business Administration; 1988-2000 Billa-/REWE Group, Vienna, Austria: 1994-2000 CFO and COO of Rewe-Austria Holding; 2001-2004 Accenture Frankfurt; 2004 LH Vermarktungs GmbH, Vienna, Austria.
Alberto Sanz, lic. oec., MBA, Marketing Director, Ebay Austria. Born in 1969. 1988-1993 University of Zürich, Degree in Business with honors; 1993-1998 various positions at Procter & Gamble Switzerland; 1999 McKinsey & Company; 1999-2000 INSEAD MBA Programme; 2000-2003 VP Marketing & Regional Sales, Mobipay, Spain; 2003 to present Ebay Spain and Austria.

WU Wien and CEMS Representatives

a.o. Univ.-Prof. Dr. Wolfgang Elšik, Programme Director for International Studies at Wirtschaftsuniversität Wien. Since 1998 extraordinary professor at the department for human resources. His research focusses on the organizational foundation of personnel management.
Univ.-Prof. Dr. Bodo Schlegelmilch is Dean of the WU Executive Academy and Chair of International Marketing & Management at the Wirtschaftsuniversität Wien. He is also a Fellow of the Chartered Institute of Marketing and Adjunct Professor of International Business Studies at the University of Minnesota, Carlson School of Management and at Kingston University, London, U.K. Earlier, he held tenured posts at Thunderbird, the American Graduate School of International Management in Arizona, the University of Wales in Swansea, and the University of Edinburgh in Scotland. At Thunderbird, he worked as Professor of Marketing and founding Director of the U.S. Government supported CIBER Institute for International Business Ethics. He also worked for Deutsche Bank and Procter & Gamble in Germany.